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What It Is: La Vie En Rose has done it again – this time they’ve tapped into the uber comfortable yet totally smart memory foam technology most commonly associated with your pillows and mattresses, for a line-up of bras that quite literally mould perfectly to the contours of your individual chest. The new line of memory foam bras comes in a convertible / strapless style, as well as a host of prints, colours, and lace options. Give one a whirl and don’t be surprised if you splurge on a whole new line-up – that’s how snug-yet-sexy these bras are!
Who It’s For: Your girlfriend, that’s always whinging about the boxy fit of her gel bra. Your best friend, as a honeymoon pressie she’ll still make use of after her trip abroad. Your sister, because you’ve tried one for yourself and want to share the love.
What It Costs: $44.95, although be on the lookout for specials – as of writing this post LVER was offering a second bra at 50% off.
Where It’s At: La Vie En Rose both online and in-stores.
Want a bonus entry into yesterday’s Palais des Thes giveaway? Visit La Vie En Rose and tell me in the comments below which memory foam bra you’d most like to try for yourself or buy for a friend!
Canadian Gift Guide 
The Memory Foam bra I’d most like to try is the “Discreet Memory Lace Bra” in the purple print. Nice colour.
Thanks.
Discreet Memory Foam Print Bra in pink animal print. Love this one. I have a gift card for La Vie En Rose; I’m going shopping !
I love the colours & styles, but alas they don’t carry my cup size which unfortunately is larger than a DD. One can dream though can’t one? In that case I’d go for this number
http://www.lavieenrose.com/webapp/wcs/stores/servlet/ProductURL1_10052_10001_-1_1001_1_5001001439_MemoryFoam_477884_DiscreetMemoryLaceBra_ProductDisplayErrorView_
I like the Fantastic Memory Foam Bra in Black.
Love the colour of the Discreet Memory Foam Lace Bra in Black/Champagne
http://www.lavieenrose.com/webapp/wcs/stores/servlet/ProductURL1_10052_10001_-1_1001_1_5001001439_MemoryFoam_483201_DiscreetMemoryFoamLaceBra_ProductDisplayErrorView_
I super love the Fantastic Memory Foam Print Bra in the Pink Animal Print!
http://www.lavieenrose.com/webapp/wcs/stores/servlet/ProductURL1_10052_10001_-1_1001_1_5001001439_MemoryFoam_477823_FantasticMemoryFoamPrintBra_ProductDisplayErrorView_
I’d love to try the Discreet Memory Foam Lace Bra!
I’d like to try the Discreet Memory Foam Lace Bra.
I’d try the pink animal print bra. Because I won’t wear that kind of print on the outer layer, but will o the inner :0 http://www.lavieenrose.com/webapp/wcs/stores/servlet/ProductURL1_10052_10001_-1_1001_1_5001001439_MemoryFoam_477826_DiscreetMemoryFoamPrintBra_ProductDisplayErrorView_
I like the Discreet Memory Lace Bra. http://www.lavieenrose.com/webapp/wcs/stores/servlet/ProductURL1_10052_10001_-1_1001_1_5001001439_MemoryFoam_477884_DiscreetMemoryLaceBra_ProductDisplayErrorView_
I would have to say the Discreet Memory Lace Bra! Haven’t found a lace bra that is comfortable or natural looking, but this one looks so pretty and comfy.
Palais des Thes bonus entry: visited La Vie En Rose and the memory foam bra I’d most like to try for myself is their, “Fantastic Memory Foam Bra”, style #:618-112-0-00_183, in nude colour
Fantastic Memory Foam Bra in nude – i actually tried this on and can’t stop thinking about how comfy it was – going back to buy it soon