You Say You Want An Evolution
What It Is: Meet the bra that’s changing all bras. I actually feel like I’ve been giving bras a lot of coverage as of late – between RYU, Anita, and La Vie En Rose. But this one stuck out for a few reasons. First, it’s from a Canadian brand called Knixwear. Second, their new 8-in-1 Evolution Bra, has pre-sold to the tune of $1.4 million. Why the love? Well for one, it’s totally flexible design-wise. It’s fully reversible from black to ‘flesh’, including the straps, which can be worn in a few different ways. It’s also hyper comfortable and designed to take you from work to play – it keeps your ladies supported when worn for regular daytime activity, but also doubles as a moisture-wicking, anti-microbial sports bra for when your life takes you to the extreme. Did I mention it’s also supposedly super comfortable?
Who It’s For: Your workout buddy, for reaching a fitness milestone. Your sister, because you’ve been on a lifelong hunt together for the perfect bra. Your wife, who eschews frilly, flirty things but hates the way sports bras give her uni-boob.
What It Costs: The Evolution Bra is currently available for pre-sale only. Prices start at $55 USD for a single bra.
Where It’s At: Learn more about Knixwear here, or visit their Indiegogo campaign here.
Since we’re talking about lingerie, how about an extra entry into my Anita giveaway? Tell me in the comments below – would you be interested in the Evolution Bra?
Canadian Gift Guide 
Yes, I am interested, I am heading over to look now. I have just recently tried to buy a sports bra and they are not comfortable nor flattering.
It’s hard to find a good, comfy bra for working out. Id love to try this one.
Brand shopping is not my favourite shopping event. I like the reversible idea and even better that the company is Canadian.
Super Comfortable sounds good
Sure, Would love to try it.
You had me at super comfortable
Of course I would love it. A reversible Canadian made comfort bra! Who could ask for more? 🙂
super comfortable would be good.
I would be interested!!!
I would definitely be interested as the bra looks comfortable thank you
I love that it’s versatile and can be worn different ways.
I am a subscriber.
I would give this bra a try.
I could see myself getting one next time I need a bra.
Yes, interested in evolution bra. I’m gonna check out the website sounds awesome
This looks like a great bra, not super expensive either!
To find a good bra is an awsome thing, I would LOVE ro try this one!
To find a good bra is an awesome thing, I would LOVE to try this one!
I’m interested in ANY bra that is X comfortable and flexible. This bra goes above and beyond!
I could always use a new good high quality bra!
Yes, I’d be happy to try this bra.
Wow, that is impressive for pre-sales! I would like to try it .
After having my two daughters and trying to be more active, I’ve lost over 60 lbs (and counting). As a result, my old sports bra doesn’t fit anymore, but I can’t really budget to get a new one right now (as a large busted gal, they don’t come cheap). I’d love to try one of these, especially if they have all the features you motion in the post!
Definitely will be looking to try this for workouts and more.
Of course! That sounds splendid.
I am still looking for the ultimate in comfort when it comes to a bra, so yes, prove to me that it is possible. Please!!
After wearing the most amazing nursing bras for the last 6 years, I have yet to find ANY bra that is comfortable, looks good and does it’s job. The Evolution might be the one.
Absolutely! I am always looking for a comfortable bra!
I would absolutely love to try this bra. Looks like it would be really comfortable.
Very interested in this bra!!!
I participate in sports regularly, so I like sports bras. Comfort and fit are important.
I’m definitely interested in the Evolution Bra. It looks very comfortable.
Seams a little pricey, but there is interest
Definitely interested in trying the Evolution Bra – very hard to find a bra that fits comfortably – I need extra long straps. A bit pricey but good bras cost money!
Sorry, I’m pretty picky so probably not!
My daughter would be interested. She is a cheerleader and needs a good sports bra!!:)
Find of the Month: Anita bonus entry: I would be interested in the Evolution Bra as I have yet to find a sports bar that has the appropriate padding. Shame you’re not giving one of these away! 🙂
Love this! Normally I’m not big on sports bras but these look super comfy and cute too!
Yes this bra certainly appears to look like and sounds like what am in need of .
If it does everything it says it does I would be interested.
It’s so hard to get a good fit. Would love to try this one.
I would definitely be interested in this bra.
It looks great! I’d totally be interested!
I find most sports bras don’t give enough support but like the idea of a proper daytime bra that can be multi-purpose. And I love that it’s reversible.
I would probably not be interested. I find that I have to try on a bra as I have difficulty getting one that is comfortable and that fits well.
Hi Shelley,
You can email their fit experts at customer-service@knixwear.com and they will provide good instructions to measuring yourself so that you can make sure your evolution bra will fit.
For sure – I am 🙂
Not for me, i think . I usually have to be fitted.
wow. I think it would be perfect
Such an amazing product! Love that you are advertising from a kickstarter campaign as well!